Saturday, 21 September 2013

Mens Health SIXTH Annual Menswear Collection Fashion Show #MHStyle - MELROSE ARCH JOHANNESBURG


Ok, so you all have to be asking yourselves how do I get an invite to this #FashionShow next year because I'm hearing it was awesome - Well, it was!


Mens Health held their #Jozi Fashion Show on Thursday (19th Sep) in Melrose Arch, one of our more prominent venues for the upwardly mobile.  The Dome they erected in the North facing square added a wicked touch to what was already an awesome venue.  And need I tell you that the Who's Who of the #Jozi Fashion & Celebrity world were all there.  Nope I'm not going to give you names, that's boring, but what I am going to give you is a little insight to who else was there - just one or two!

Let's take a look at a few images from the Show.......this is how the Show started...this one's for the Girls....!




Now if you know Mens Health, South Africa's top selling Men's magazine, then you'll know it is the one show of the year that Men who want to be Men attend.  Also, you'll know that Mens Health only use #AwesomeModels, and yes they were all there last night!  I recognised instantly Dumi, Etienne, Sean S & Sean T, and of course Maps.  Maps had just popped back to #Jozi in time for the show, and it's always great to see him in a show as he brings something really special to the Ramp.



And of course, one for the Girls....hope you don't mind Maps but you are "Cosmo's Hunk of the Year"...!

The Show is one of the years best offerings, as it is exactly what it should be in this industry, a 'Power half-hour' and just enough time before and after for cocktails and intro's!  Was great to see Charlene & Warren from ICE screaming in elation when their Models are on the Catwalk - great team you've got there Jane, I guess that's why you're all family at ICE.  And of course my favourite PR'er from Infinite Communications - Leon H.  I love seeing Leon as he has this ability to always say the right thing around me and make me feel awesome...mmmm...maybe that is what PR'ing is all about.  Whichever it is, Leon is damn good at what he does, he gets the job done, and I love him for it!

Now it takes a very exceptional young lady to be the only one in a Man's Fashion Show.  That young lady happened to be #GinaG and she rocked that catwalk with the Boys...


And lastly, for those of you who watched the MasterChef Final last week, I knew I recognised the young happy soul mingling in the crowd with her new found celebrity status - our runner-up Leandri!  I have to say to Mens Health and Azeez, the venue was wicked, the hospitality was wicked, the guests were wicked, but most of all, your show was wicked - #BigShoutOut to @MensHealthZA & @AzeezJacobs!  Thanks


Let's finish where we started.  How do I get an invite to next year's show?  I have no idea, but the simplest way of ensuring you have the best chance is to make sure that you get yourself to the right parties, meet the right people, behave appropriately, and spend some time following the #FashionIndustry and talking about it in the right circles.  Oh, and it helps to have some industry related skills too............ see you there next year.....!

And Thanks to  for the Invitation....





As you can see we do a cool blog & take some #Wicked Pictures so let us know if you'd like us to cover your next event, activation, show!  Also, don’t forget Folks, if you want to host an #Awe-Inspiring #FashionShow, get hold of us and we’ll see how we can help activate your brand, launch your product, or convert your offering to a household name.

Right, time to move on to the next gig and get planning….thanks for joining us for this one…

@_FranklyWild

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